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You Don’t Have to Run From the Online Competition, Part 3 »

This is a continuation of the article, You Don’t Have to Run From the Online Competition, Part 2 where I discussed the Barriers to Entry and You Don’t Have to Run From the Online Competition, Part 2 where I discussed Learning from Industry Leaders and Networking with the Competition.
Develop Your Own Style, Be Unique
As noted […]

Popularity: 32% [?]

You Don’t Have to Run From the Online Competition, Part 2 »

This is a continuation of the article, You Don’t Have to Run From the Online Competition, Part 1 where I discussed the Barriers to Entry.
Learn From the Industry Leaders
The industry leaders got to be the leaders for various reasons, but one might be that they know what they are doing. It is really amazing how […]

Popularity: 33% [?]

You Don’t Have to Run From the Online Competition, Part 1 »

Is your company or business in a competitive industry, is there any way not to be? Are you thinking about moving into a specific niche market that is already saturated? You don’t always have to just move on to something else if the field or topic you are interested in proves to be a very […]

Popularity: 36% [?]

How Top Brands Stay on Top: Advertising »

Do you ever wonder how top brands like Coca-Cola, Microsoft and Google can always compete with the best of them? It’s all about how much they spend on advertising.
So here are the numbers by percent of revenue spent on advertising in 2006, believe me these were shocking to me too.

Microsoft - $11.5 billion (20% of […]

Popularity: 46% [?]

Brand Management is Actually Important »

Earlier this year one of my clients was losing hundreds of thousands of dollars a month due to nothing other than a lack of brand management. His clients would purchase his product, and then do research regarding the product on the Internet after the sale. The problem that my client faced was that all […]

Popularity: 25% [?]