By mwolfe on Nov 11, 2007 in Google, Search Engine Optimization, Traffic Building | 4 Comments
Who doesn’t want better rankings in Google? Isn’t that the point? One of the most important parts of SEO and the surest way to see your site climb up the rankings is to get high quality links pointing back to your website.
But what constitutes a “high-quality link”? Links from sites that have a high […]
Popularity: 100% [?]
By dwhite on Nov 8, 2007 in Google, Other Marketing Related, Search Engine Optimization, Traffic Building, Yahoo | 1 Comment
PPC (pay per click) is almost the most efficient way for a small web based company to generate leads. Thanks to it’s unique ability’s to measure results precisely, target prospects in a narrow manor, and tightly manage your spending. That alone has made PPC one of the top lead generating tools ever.
However this technique does […]
Popularity: 68% [?]
By dwhite on Oct 26, 2007 in Google, Technology | 0 Comments
This is the in-car feature that all you Google fans were waiting for. You can now buy a BMW with a built-in local search engine powered by Google. Why is this important you ask? It is so much better than the best navigation system simply because it is Google driven. On top of having all […]
Popularity: 47% [?]
By dwhite on Oct 21, 2007 in Communications, Google, Site Design, eBay | 2 Comments
People that are shopping online are very impatient. They have no lines to wait in and the checkout is always open. Yet customers still abandon their shopping carts, and that is an issue that online marketers want to prevent as much as possible. There is a company called e-Consultancy that will offer the retailer some […]
Popularity: 40% [?]
By dwhite on Oct 20, 2007 in Brand Management, Google, Microsoft, Other Marketing Related, Yahoo, eBay | 2 Comments
Do you ever wonder how top brands like Coca-Cola, Microsoft and Google can always compete with the best of them? It’s all about how much they spend on advertising.
So here are the numbers by percent of revenue spent on advertising in 2006, believe me these were shocking to me too.
Microsoft - $11.5 billion (20% of […]
Popularity: 46% [?]
By dwhite on Oct 17, 2007 in Communications, Google, Technology | 2 Comments
Google’s much anticipated “gPhone” is set to release and compete if not dominate the new iPhone. gPhone is the most sought after competitor of Apple’s iPhone in the latest cellular phone tech boom. They both offer similar features but with one big catch; the gPhone is a fraction of the cost of it’s rival competitor, […]
Popularity: 40% [?]
By Michael on Oct 15, 2007 in Featured, Google, Search Engine Optimization, Yahoo | 2 Comments
Ok, for all of those who are saying ‘If SEO is so easy, why isn’t allinanchor.com at the top of the SERPS?’. The easy answer is that SEO isn’t hard, it’s expensive. Here’s what it all comes down to:
Write quality, engaging content.
Optimize your site to be relevant to the search terms you have carefully chosen.
Buy […]
Popularity: 50% [?]
By Michael on Jul 17, 2007 in Google, Technology | 0 Comments
Today Google announced that they will be offering small businesses the ability to have their own search engine to search their own site for $100. That’s a significant decrease in price over the previously required Google Mini cost of $1995.00. So, what’s the difference? According to Google, not much except the size of the index. […]
Popularity: 18% [?]
By Michael on Jul 12, 2007 in AOL, Google | 0 Comments
It’s true! Based on the new Nielson/Netratings system of measuring website popularity, AOL was at the top of the list:
AOL
Yahoo
MSN/Windows Live
Myspace
Google
Ebay
Microsoft
Electronic Arts
Apple
Youtube
So what does this mean? Well, it means that more people actually use AOL.com than any other site, but it doens’t mean that the site is more profitable than Google. Yes, people spend more […]
Popularity: 14% [?]
By Michael on Jul 12, 2007 in Google, Yahoo | 0 Comments
Ok, so it was a long time coming, but according to the Yahoo post about their new ‘Yahoo Suggest’ tool, they are up and running. How does this effect your search engine marketing efforts… Not at all. How does it effect the usability of Yahoo as a search engine… Greatly. I use the Google toolbar […]
Popularity: 17% [?]