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Category: MicrosoftBy dwhite on Oct 20, 2007 in Brand Management, Google, Microsoft, Other Marketing Related, Yahoo, eBay | 2 Comments
Do you ever wonder how top brands like Coca-Cola, Microsoft and Google can always compete with the best of them? It’s all about how much they spend on advertising.
So here are the numbers by percent of revenue spent on advertising in 2006, believe me these were shocking to me too.
Microsoft - $11.5 billion (20% of […]
Popularity: 44% [?]
By Michael on Jul 19, 2007 in Microsoft, Search Engine Optimization, Technology | 1 Comment
Apparently Microsoft has been working on a new technology that will scrub your search results of “spam” websites. Spam sites are typically those sites that are created with no real content or purpose other than to funnel traffic through to an advertiser or profit generating site. The most common of these are called “doorway pages” […]
Popularity: 36% [?]
By Michael on Jul 12, 2006 in Microsoft, Other Marketing Related | 0 Comments
According to this article at InformationWeek, Microsoft has reached an agreement with Ask.com to syndicate their paid search listings on the Ask.com network. This is a big step for Microsoft, which doesn’t have a large portion of the market share.
The company’s Web sites captured about 13% of all search traffic in June, according to market […]
Popularity: 11% [?]
