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Category: Other Marketing RelatedBy Michael on Aug 24, 2006 in Other Marketing Related | 0 Comments
In the coming months Yahoo will continue re-vamping their entire search marketing system and changing the way PPC bidding is accomplished. They are changing their current structure of a bid landscape to an advertising performance model much like Google Adwords.
What does this mean to you? The new system will allow you to focus on […]
Popularity: 5% [?]
By Michael on Jul 12, 2006 in Microsoft, Other Marketing Related | 0 Comments
According to this article at InformationWeek, Microsoft has reached an agreement with Ask.com to syndicate their paid search listings on the Ask.com network. This is a big step for Microsoft, which doesn’t have a large portion of the market share.
The company’s Web sites captured about 13% of all search traffic in June, according to market […]
Popularity: 10% [?]
By Michael on Jun 6, 2006 in Other Marketing Related | 1 Comment
A recent article at SEOchat has quite a bit to say about how linking OUT from your website isn’t always a bad idea. Of all the things that this article had to say, I find the following quote to be the best piece of advice that any SEM professional should adhere to as a rule.
“In […]
Popularity: 5% [?]
