Guaranteed Ways to Dump Money on PPC Ads »

By dwhite on Nov 8, 2007 in Google, Other Marketing Related, Search Engine Optimization, Traffic Building, Yahoo | 1 Comment

PPC (pay per click) is almost the most efficient way for a small web based company to generate leads. Thanks to it’s unique ability’s to measure results precisely, target prospects in a narrow manor, and tightly manage your spending. That alone has made PPC one of the top lead generating tools ever.
However this technique does […]

Popularity: 68% [?]

Lead Generation for Noobs »

By mwolfe on Oct 25, 2007 in Analytics, Lead Generation, Other Marketing Related | 1 Comment

Many small to medium sized businesses are using their websites, not only to brand and create a corporate image, but as a source for sales lead generation. It makes sense to generate your own leads, because it is very expensive and not at all cost effective to purchase list after list of junk leads. You […]

Popularity: 53% [?]