Topics include site design, generating leads, building traffic, analyzing marketing metrics, optimizing landing pages, blog marketing, and anything else that might help you make money.
By mwolfe on Nov 11, 2007 in Google, Search Engine Optimization, Traffic Building | 4 Comments
Who doesn’t want better rankings in Google? Isn’t that the point? One of the most important parts of SEO and the surest way to see your site climb up the rankings is to get high quality links pointing back to your website.
But what constitutes a “high-quality link”? Links from sites that have a high […]
Popularity: 100% [?]
By dwhite on Nov 8, 2007 in Google, Other Marketing Related, Search Engine Optimization, Traffic Building, Yahoo | 1 Comment
PPC (pay per click) is almost the most efficient way for a small web based company to generate leads. Thanks to it’s unique ability’s to measure results precisely, target prospects in a narrow manor, and tightly manage your spending. That alone has made PPC one of the top lead generating tools ever.
However this technique does […]
Popularity: 87% [?]
By dwhite on Oct 20, 2007 in Brand Management, Google, Microsoft, Other Marketing Related, Yahoo, eBay | 2 Comments
Do you ever wonder how top brands like Coca-Cola, Microsoft and Google can always compete with the best of them? It’s all about how much they spend on advertising.
So here are the numbers by percent of revenue spent on advertising in 2006, believe me these were shocking to me too.
Microsoft - $11.5 billion (20% of […]
Popularity: 44% [?]
By Michael on Jul 12, 2007 in Google, Yahoo | 0 Comments
Ok, so it was a long time coming, but according to the Yahoo post about their new ‘Yahoo Suggest’ tool, they are up and running. How does this effect your search engine marketing efforts… Not at all. How does it effect the usability of Yahoo as a search engine… Greatly. I use the Google toolbar […]
Popularity: 20% [?]
